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Lecture Archive: Rob Gould

Adventures in Social Marketing: Appealing to the Better Angels of our Nature

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Posted: October 24, 2016

Lecture date: November 17, 2016. Rob Gould is the founder and president/CEO of One Degree Strategies. He discussed using the discipline of marketing to change people’s behavior regarding climate change.

Video Posted: October 24, 2016 | Running time: 45:21

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